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Outer Creation CoachingIMAGINE...SHARING YOUR BRILLIANCE WITH THE WORLD, ATTRACTING CLIENTS WITH EASE, AND HAVING FUN DOING IT.Discover the best strategies and information products for you to attract more clients, referrals, and opportunities. Create information products with ease and brand yourself as an authority that clients and prospects will flock to. It's easier than you think IF you have the right coach. All coaching sessions are by phone and will be recorded so you can focus on doing the call instead of taking a bunch of notes. The link to the recording will be sent to you after the call.
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Networking and Referral Strategies
Without the right networking and referral strategies you are wasting a lot of time, effort and money. You are probably frustrated with your lack of success in attracting the clients you desire. Deliberate strategies are necessary to create trust relationships, get all the referrals you want, and keep your clients coming back. In this 60-90 minute business relationship power assessment, we will: * Review your offline and online networking tactics * Assess your business relationship and marketing tools * Evaluate your website for business relationship building * Improve your referral strategies * Identify your target market and your most profitable niche within that market * Pinpoint the top 10 people in your industry and develop a plan for connecting with them This Power Assessment is normally $200 and worth much more than that when you think about the amount you could make from one or ten or a hundred more sales this year because you were focused and deliberate about your business networking, relationship building and referral marketing. Most people fall into the trap of thinking they can assess their own strengths and weaknesses in their business, but the fact is, you have blind spots and you cannot see what others see. There are networking avenues you haven't thought of, resources you don't know about and strategies you haven't considered.
Public Speaking and Live EventsBeing the invited speaker for a group or holding your own live event gives you instant credibility and authority. This is not for everyone, but if you are a person who loves the spotlight, then you want to make sure you are using it effectively. Are you delivering the most targeted message you can? How do you keep in touch with the audience after the presentation? How can you get the most out of every presentation? In this 60-minute strategy session we will:
Creating Information Products andMaximizing Your On-Line PresenceWhether your business currently has an on-line presence or not, you can benefit from creating information products to provide extra value to your clients, prospects and referral partners so they view you as the go-to authority in your area of expertise. If you have no idea what types of information products you could create, start with this 60-minute coaching session to discover the best strategy for you.
TeleseminarsTeleseminars are an information product goldmine. There are three types of teleseminars: * You present information in a lecture format * You have someone interview you as an authority on the subject * You interview others in complementary businesses that are also of value to your clients Regardless of the format, teleseminars give you multiple opportunities to use the same information: initial interview, recording of the interview, transcript of the interview, articles from the transcripts, blog posts from the transcripts, books from the transcripts, etc. In other words, multiple products from only one source effort. Teleseminar to Brand You As An Authority * Laser-focused consultation to home in on your best interview topic and develop the questions that will elicit the information you want to share with your audience * 30-60 minute custom interview using those questions (I will interview you as the expert) * MP3 audio recording for you to use on your website * Personally designed CD cover * 20 CDs to give away or sell (and we'll show you how to buy more whenever you want) * Transcript of the call to use as content for your newsletter, blog, articles and more
Article Marketing, Reports, e-Courses and BooksWhen I released my book, Nurturing Networker: Business Networking That Matters, I was astonished at the dramatic leap in my credibility now that I am an author. Suddenly I was being respected as an authority, and being asked to speak all over the place. Writing articles, reports, e-courses and yes, even books, can get you way more "bang for the buck" than the effort it took to create them. There are shortcuts that can make this easier than you think. In this 60-minute strategy session we will: * Identify the best topics to write about for your audience * Develop a plan for creating and releasing your material in a deliberate way * Show you easy and inexpensive ways to get the material written for you * Provide resources for doing it yourself
VIDEOS ON THE NUMBER ONE SEARCH ENGINE: YOU TUBEVideo is the most powerful way to communicate and connect with your potential clients, and You Tube is searched more than Google. A series of 3-5 minute videos that contain valuable information and show your expertise will attract clients to you. They will feel like they know you, and will trust you as an authority. In this You Tube package we will: * Create a You Tube channel for you if you don't have one * Work with you to develop content for 5 videos (3-5 minutes each) * Instruct you in how to shoot your videos and send them to us * Addition of front and back music (optional) and a "call to action" slide at the end * Upload your finished videos to your You Tube channel
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